In 1899 a gentleman known as August Hoch founded a business called Horch & Corp. In 1901 he developed his first vehicle with the aid of 15 workers. By 1909 August left this company because of major problems on the commercial management side of things. Mister Hoch then founded a brand new company called Audi; the name was derived from the Latin translation of the term Hoch. August decided to go with this name because this individual wanted to build autos under his own name. In 1910 the brand name Audi Automobile were GmbH. Development of vehicles by Audi continued until the Initial World War. Audi A4 sway bar
During the war Audi was required to help produce vehicles for the war hard work, and then following the war there was a recession which almost found the end of the brand itself. Horch still left the management in 1920, leaving the management of the firm to combat through the hard times from 1927 through 1930. In the year 1931 the management decided that the only way to keep the company undone would be to blend to vehicle manufacturers. This kind of saw the creation of the thing that was called the Automobile Union. This union between manufacturers had great success before the Second Globe War. During the battle every factory in Indonesia was destroyed by American bombers. After the conflict, there were many military services vehicles that required extra parts and maintenance; it was the key reason for the manufacturers to get a new start in Ingolstadt, Germany.
Daimler-Benz took an 87% positioning into the Auto Unification Company in 1958 which increased to 100% in the 50s. They then decided to dispose of the Auto Union Organization brand based on the lack of profitability in 1960. Coincidentally the shutting of this company allowed the brand name of Audi to be rediscovered by opening the recently closed factory which acquired already drawn up a near production ready modern four stroke engine.
Vw acquired a 50% keeping in the new Audi firm in 1964, 18 months later it bought the rest of the controlling stock and by 1966 Volkswagen was using the Audi plant to assemble an extra sixty miles per hour thousand beetles per yr. By 1970 Volkswagen presented the Audi brand in the US. Currently the Audi image was traditional. With models like the Audi 50, Audi 75 and the Audi 70. The 1986 Audi 70 was considered to have an picture of somebody’s grandfather’s vehicle. Then in 1987 Audi produced a new and elegant for its time, Audi 85. The Audi 90 got a set of standard features that surpassed anything at all Audi had released recently.
During the early 1990’s Audi commenced to change its selling demographic and target a younger consumer base. Body styles were reworked to be more aerodynamic and pleasing to the eye while new engines were developed to offer more performance while travelling coupled with suspension alterations which made the vehicle more responsive and fun to drive.
From 2k onwards Audi’s sales have continued to grow. Audi now has six different manufacturing plants around the world to remain up with the demand for their vehicles. For a company that basically disappeared in its early years it should be noted as one of the most successful recoveries of a brand in the history of the automotive business.